Mang Inasal wins Fast Food Chain of the Year at 6th VP Choice Awards
Mang Inasal, the Philippines’ Grill Expert, was recently honored by Village Pipol Magazine as Fast Food Chain of the Year during the 6th VP Choice Awards held at The Blue Leaf Cosmopolitan in Quezon City.
“To be voted Fast Food Chain of the Year by the people themselves is the highest honor we can receive,” said Mang Inasal President Mike V. Castro. “Every vote is a reminder that we are part of our customers’ everyday lives, and we will continue serving them with the same passion they have shown in making us feel truly appreciated.”
Among six of the Philippines’ leading fast food chains, Mang Inasal emerged as the top choice, winning through public votes and recognition of industry experts.
Adding more pride to the celebration, Mang Inasal endorser Fyang Smith was also honored during the ceremonies as the Promising Female Star of the Year.
The VP Choice Awards, organized by Village Pipol Magazine, recognizes excellence across entertainment, business, tech, travel, and lifestyle. Winners are selected through a combination of public online voting and editorial deliberation.
This milestone adds to Mang Inasal’s growing list of national and international recognitions. In the 2025 Brand Finance report, the brand was named the Strongest Quick Service Restaurant (QSR) Brand in the Philippines, ranking 7th among the country’s strongest brands overall. It also placed 25th in the Philippines’ 50 Most Valuable Brands, securing its position as the second highest-ranking QSR, next to Jollibee.
Just this May, Mang Inasal earned one Silver and two Bronze awards at the 12th Asia-Pacific Stevie® Awards, and earlier in January, it took home two Golds and one Silver at the 60th Anvil Awards, underscoring its excellence in marketing, digital communications, and public relations.
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